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BASF FIELD DAYS 2017

Traditions + Innovations

Customer

The sphere of business

Aim

Practical demonstration of BASF production’s advantages to end-users.

Solution

Demonstration of BASF’s ideology “Traditions + Innovations” through an associative bodies perception array of each person.

Integration of a KUKA robohand in registration of participants and lottery draw; integration of special currency for purchasing gifts as reward for activity during business sessions with purpose to increase an audience’s involvement; creation of an integrated lounge/photo zone.

Order event

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