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How face analysis helps to personalize events
Personalization is a marketing trend. It is relevant for the event sphere too. Analysis of the industry shows that event managers and their clients are interested in understanding the needs and expectations…
5 non-standard souvenirs for networking at events
Events of various types (be they exhibitions, workshops or conferences) are excellent opportunities for networking. At events, you can make useful acquaintances and solve specific business problems with their help. Even if…
Only facts: what the event sponsors really want
Sponsorship financing is a key source of revenue for a large number of events. Naturally, sponsors do not appear by themselves. Finding them is an important task for the organizer. And frankly,…
Catering 2020: what you need to know about trends
The Kimpton Hotel & Restaurant Group is one of the world’s largest boutique hotel chains. The company, which manages 75 hotels around the world, has published its forecast of trends regarding catering…
Registration at events in Google Forms: what are the mistakes of the organizers?
Event organizers use tools in the work which are well-known or familiar to them from their accumulated experience. One of the essential tools has to ensure collecting and tracking of basic data…
How to engage guests: 5 recommendations from an event expert Pamela Norwood
Today we’ll share the recommendations from Pamela Norwood: creative director of the marketing agency and the owner of the event company in New York. Her resume includes events for world-famous brands: Rolling…